LinkedIn carousel size, format, and PDF publishing guide
LinkedIn carousel posts work well for explainers, checklists, frameworks, and before-and-after stories.
Design for mobile readability
Use large headings, short body text, generous spacing, and strong contrast.
Use consistent slide structure
A carousel should feel like one document with a consistent visual language.
Use PDF publishing for LinkedIn carousel behavior
Package slide sets as a PDF when you want LinkedIn to display a swipeable carousel.
Add a caption that gives context
The caption should frame the topic, explain why it matters, and invite the reader to act.